This is really lacking in detail. Are the portfolios based on MPT? Do they account for Fama and French's work on the 3, 4 and 5 factor models?
Totally agree Norman. Looks like they are merely another robo adviser with their differentiation being a way of investing tiny amounts at a time into a robo ETF portfolio.
Great for the younger tech-savvy generation who really should be doing exactly as you say and putting their money into a very low cost index ETF which over time will massively massively (repetition intended) outperform a diversified active fund that, from their example, only invests 24% in the stock market when, especially for the younger generations, should be 100%.
For the younger generation all that matters is how big the pot of money is in decades from now, the journey of how it gets there is irrelevant.
So don't know about using the word "best" in their video...