What investors look for in apps & How to get an investment for an app?



My mobile app business book: http://goo.gl/mUIf4Q My fundraising ideas book: http://goo.gl/6RXiOT My mobile app business course: http://goo.gl/tkY17H My fundraising course: http://goo.gl/pMIVja In this tutorial I explain specifically what investors look for in mobile apps, how they like to invest, and how to get an investment for your mobile app, or at least how to increase the chances of getting an investment for your Android or iPhone application. I also share my experience of going to investors, and getting their feedback. In the video I share what the investors told me about my apps, and why some of them chose not to invest in my apps. In general, investors look for a few things. They look for an app or a product that is targeting a very large market. Large here means billion dollar markets. Investors also look for a proven team that has worked together before on successful projects that are preferably within the current niche of the business. Investors also look for growth. With apps especially, investors look for almost astronomic growth. My apps, for example, get over 1,000 downloads per day, and often that is still not enough growth for an investor. In the video I also mention that investors should not be the only option. There are plenty of other great options for apps to raise money. In fact, I funded my own company from savings that I got by working, and eventually from the revenue of the business itself. I wrote my fundraising book because I saw that many people don't know of all the different ways to raise money for their apps or businesses. The book is my attempt at giving people a holistic view of the fundraising landscape. How to start a mobile app business: https://www.youtube.com/watch?v=rbIH94BXDOU How to make your apps rank in app stores: https://www.youtube.com/watch?v=RPG_rc9iCbM How to make your app go viral with social sharing: https://www.youtube.com/watch?v=koqpKhJHzQs App store comparison: GooglePlay vs. Apple App Store vs. Kindle And Windows Phone Apps https://www.youtube.com/watch?v=xExRB6c3On8 How to price mobile apps, and how much a mobile app should cost https://www.youtube.com/watch?v=F5FMXQPQD-E How to promote and monetize photo and social apps: https://www.youtube.com/watch?v=YXV7iw80-ws Developing mobile apps natively or use JavaScript or HTML5 frameworks like PhoneGap or Appcelerator https://www.youtube.com/watch?v=YdGQFgEluaE App store comparison: GooglePlay vs. Apple Store vs. Kindle vs. Nook vs. Blackberry vs. Microsoft https://www.youtube.com/watch?v=eH0Tuoekrbs Where to launch your app: Should you release and launch your mobile app on Android or iOS: https://www.youtube.com/watch?v=ebV4PRO5Oqk Mobile app monetization: increase app revenue with consumable in app purchases & subscriptions https://www.youtube.com/watch?v=61EI5gg2_FU How to get good mobile app reviews: https://www.youtube.com/watch?v=NQe5wc9VEQg Mobile app pricing: How much should you charge for your app https://www.youtube.com/watch?v=cECicizz8jc Should you make money with ads to your mobile apps? What is the right way to publish mobile app ads? https://www.youtube.com/watch?v=bXC3xLsswjg Mobile app monetization strategies: How to monetize mobile apps and make money from apps https://www.youtube.com/watch?v=2-nIQQVIN7g How to promote and monetize mobile app games for Android and iPhone: https://www.youtube.com/watch?v=xZ4hZ3HqbSo Importance of app store search vs. social media marketing vs. publicity or being featured: https://www.youtube.com/watch?v=aZ78lDqMKPc Apps store keyword research tutorial for ASO in Apple App Store And Google Play: https://www.youtube.com/watch?v=fxViAGUwNG4

Comments

  1. where are you located and can I contact you?
  2. Thank you :D


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Visibility: 2735

Duration: 8m 40s

Rating: 24